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Track SEO rankings with Serper and Google Sheets

Monitor your Google search rankings daily and log position changes to a spreadsheet.

marketing
Intermediate

Difficulty

Intermediate

Integrations

3

Users

198+ users

How it works

Connect your tools and automate in minutes

1
Serper
2
Google Sheets
3
Slack
Runs automatically once configured

Overview

Track your SEO performance without expensive tools. This workflow checks your Google rankings for target keywords using Serper and logs changes over time.

How it works

  1. Scheduled trigger runs daily
  2. Serper API searches for your target keywords
  3. Your domain's position is extracted for each keyword
  4. Rankings are logged to Google Sheets with date stamps
  5. Significant ranking changes trigger Slack alerts

Key features

  • Multi-keyword tracking (100+ keywords)
  • Historical position logging
  • Competitor position tracking
  • SERP feature detection (featured snippets, etc.)

Use cases

  • SEO campaign monitoring
  • Content performance tracking
  • Competitor SERP analysis
  • Agency client reporting

Start building this workflow today

Free to start — no credit card required.